Which virtue means the most to you?

Gratitude is the virtue that means the most to me. I believe it costs nothing to say “thank you” and recognizing the contributions of the team to our goals, both for clients and for our agency, is an important part of our culture.

What is your biggest achievement at Grit?

Developing and scaling our Email Marketing service line, in partnership with our design, project management, and content teams, is something I’m particularly proud of. Email is such an important revenue channel, especially for our e-commerce clients, and it gives me the opportunity to work with automations which I consider to be a marketing secret weapon.

What do you like to do outside of work?

I enjoy baking bread (which includes pizza by the way), painting, gardening, reading, and volunteering in animal rescue organizations as a dog foster parent.

Author

Alex Johnson Founder, CEO

Alex has been leading The Grit Group for 9 years to consecutive years of growth and transformation. He writes about digital marketing, leadership, and culture, with a passion for connecting mission & vision to your day-to-day work.

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